Dean Watersports
449 Fleming Road, Unit H
Charleston, SC 29412
(843) 795-8000

Sunday, July 31, 2011

Making dreams come true

Photo caption: Dean Watersports recently upgraded to a bigger manufacturing facility in Charleston, SC.




Hands down, it’s been a challenging two years for a one-man startup manufacturing company. But creating a product for a sport that you are absolutely passionate about has kept the motivation and stoke alive and strong. It’s that resolve that, in just 20 months, Dean Watersports has grown from a dilapidated, 400-square foot vacant (and borrowed) room, followed by a warehouse space with no heat or air, finally to a 3000-square foot proper manufacturing facility.


Flashback two years. After a short stint owning and operating a restaurant, ex pro-cyclist Dean Johnson rekindled his competitive nature and started racing standup paddleboards. It was at the September 2009 national Naish race series in San Diego, CA that Dean realized he needed a faster board. At that time, no one in our hometown of Charleston, SC was selling (or paddling) race boards. So with his background in art and construction, he was determined to build a board that was as good, if not better than anything on the market.

We were very optimistic heading in to 2011. SUP was blowing up on the East Coast and starting to gain momentum in Charleston. It was time for us to get serious. Dean met Tony Blakley, a composites engineer, and the two immediately hit it off and began developing high performance technology. Five months later, Dean Watersports welcomed Shawn West to the team who handles all customer relations and sales. With a good crew pulled together, the next step was obvious...we needed a larger space so manufacturing could get underway.

























The future is bright. Dean Watersports is no longer a one-board-at-a-time manufacturing company. We are on the cutting edge of technology and design, and we do it with a passion for the sport of SUP. We welcome SUP retailers, tour/rental companies, and consumers to visit us at our new factory in Charleston, SC.
Call us at (843) 795-8000 to set up an appointment.

The Dean Team:
Dean Johnson, shaper/owner/operator
dean@deanwatersports.com
Misty Johnson, marketing/fitness/tours/rentals
misty@deanwatersports.com
Tony Blakley, engineer
tony@deanwatersports.com
Shawn West, financials /sales/customer relations
shawn@deanwatersports.com

Words by Misty Johnson

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